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GearLab Privacy Policy


Last updated: July 5, 2026

We recognize that your privacy is very important and take it seriously. This Privacy Policy describes GearLab's policies and procedures on the collection, use, and disclosure of your information when you use the GearLab services, via the GearLab website, your mobile phone, or through one of GearLab's applications (the "Service"). We will not use or share your information with anyone except as described in this Privacy Policy. This Privacy Policy does not apply to information we collect by other means (including offline) or from other sources. Capitalized terms that are not defined in this Privacy Policy have the meaning given to them in our Terms of Service.

Information Collection and Use


GearLab uses the information we collect to analyze how the Service is used, diagnose service or technical problems, maintain security, remember information to help monitor aggregate metrics such as total number of visitors, traffic, and demographic patterns, and track the use of our Service as necessary to comply with the Digital Millennium Copyright Act and other applicable laws. We retain your personal information only for as long as is reasonably necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

User-Provided Information


If you register for a member account or email subscription with this Service, you provide us with information about yourself, such as your name and e-mail address. We may use your email address to send you Service-related notices (including any notices required by law, in lieu of communication by postal mail). We may also use your contact information to send you marketing email messages. If you do not want to receive such messages, you may opt out by following the instructions in the message. If you correspond with us by email, we may retain the content of your email messages, your email address, and our responses.

Information Collected Automatically


When you use the Service, we use persistent and session cookies and other tracking technologies to analyze the usage of the Service. A persistent cookie remains on your computer after you close your browser so that it can be used by your browser on subsequent visits to the Service. Persistent cookies can be removed by following your web browser's directions. A session cookie is temporary and disappears after you close your browser. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent.

Third-Party Analytics and Affiliate Links


We use Google Analytics for aggregated, anonymized website traffic analysis. In order to track your session usage, Google places a cookie in your browser with a randomly generated ClientID. This ID is anonymized and contains no identifiable information like email, phone number, or name. We use this to track aggregated website behavior, such as what pages you looked at and for how long. This information is important to us for improving the user experience and determining site effectiveness. If you would like to opt out of Google Analytics tracking, you can delete your cookies and/or install the Google Analytics Opt-Out Browser Add-On.

Furthermore, GearLab participates in affiliate advertising programs, including the Amazon Services LLC Associates Program. When you click on affiliate links, third-party partners may place cookies on your browser to track your purchase for the purpose of assigning a commission to GearLab. GearLab does not serve third-party display advertisements on the Service, nor do we share your personal information with third-party advertising partners for targeted advertising purposes.

Your Privacy Rights


Depending on your state of residence (such as California, Colorado, or Virginia), you may be granted specific rights regarding your personal information under state privacy laws, including the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). GearLab does not sell your personal data for monetary compensation, nor do we “share” your personal data with third parties for cross-context behavioral advertising. However, you have the following rights regarding your data:

  • Right to Know and Access: You have the right to request a copy of the specific pieces of personal information we have collected about you over the past 12 months.
  • Right to Deletion: You have the right to request that we delete the personal information we have collected from you, subject to certain exceptions (such as complying with a legal obligation or resolving a dispute).
  • Right to Correction: You have the right to request the correction of inaccurate personal data we have on file for you.
  • Right to Opt-Out: While GearLab does not process your personal data for targeted advertising, you maintain the right to opt out of any future processing of your data for such purposes, as well as the right to opt out of certain analytics tracking. We process and honor Global Privacy Control (GPC) signals from your browser as a valid request to opt out.
  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.

How to Exercise Your Rights: To exercise any of these rights, please email us at legal@gearlab.com with the subject line “Privacy Rights Request.” We will verify your identity before processing your request.

International Data Transfers and European Privacy Rights (GDPR)


GearLab is based in the United States. If you are accessing our Service from the European Economic Area (EEA), the United Kingdom, Switzerland, or other regions with laws governing data collection and use, please note that you are transferring your personal information to the United States.

By providing your personal information, you consent to its transfer, processing, and storage in the United States in accordance with this Privacy Policy. We process your data based on your consent, to fulfill our contractual obligations to you (such as providing the Service), or for our legitimate business interests.

If you are a resident of the EEA or the UK, you have the following rights under the General Data Protection Regulation (GDPR) and UK GDPR:

  • Right to Access: You may request access to the personal data we hold about you.
  • Right to Rectification: You may request that we correct any inaccurate or incomplete personal data.
  • Right to Erasure (Right to be Forgotten): You may request that we delete your personal data, subject to certain legal conditions.
  • Right to Restrict Processing: You may ask us to limit the processing of your personal data under certain circumstances.
  • Right to Data Portability: You may request a copy of your personal data in a structured, commonly used, and machine-readable format.
  • Right to Object: You have the right to object to our processing of your personal data for direct marketing or where we are relying on a legitimate interest.
  • Right to Withdraw Consent: Where we rely on your consent to process personal data, you have the right to withdraw that consent at any time.
  • Right to Lodge a Complaint: You have the right to complain to a Data Protection Authority in your country of residence about our collection and use of your personal data.

How to Exercise Your European Privacy Rights: To exercise any of these rights, please email us at legal@gearlab.com with the subject line “GDPR Privacy Request.” We will respond to your request within 30 days.

How We Share Your Information


  • Business Transfers: As we develop our business, we may buy or sell assets or business offerings. Customer, email, and visitor information is generally one of the transferred business assets in these types of transactions. We may also transfer or assign such information in the course of corporate divestitures, mergers, or dissolution.
  • Legal Requirements: GearLab may disclose your personal information if required to do so by law or subpoena or if we believe that it is reasonably necessary to comply with a law, regulation, or legal request; to protect the safety of any person; to address fraud, security, or technical issues; or to protect GearLab's rights or property.
  • Non-Personally Identifiable Information: We may aggregate and/or anonymize information collected through the Service so that the information does not identify you. We may use aggregated, anonymized, and other non-personally identifiable information for any purpose, including for research and marketing purposes, and our use and disclosure of such information is not subject to any restrictions under this Privacy Policy.

How We Protect Your Information


GearLab uses commercially reasonable physical, managerial, and technical safeguards to preserve the integrity and security of your personal information. We cannot, however, ensure or warrant the security of any information you transmit to GearLab or guarantee that your information on the Service may not be accessed, disclosed, altered, or destroyed by a breach of any of our physical, technical, or managerial safeguards.

In the event that personal information is compromised as a result of a breach of security, GearLab will promptly notify those persons whose personal information has been compromised, in accordance with the notification procedures set forth in this Privacy Policy, or as otherwise required by applicable law.

Your Choices and Data Deletion


You may decline to submit personally identifiable information through the Service, in which case GearLab may not be able to provide certain services to you. You may update or correct your account information and email preferences at any time by logging in to your account. If you wish to delete your account and all associated personal data permanently, please contact us at legal@gearlab.com.

Children's Privacy


Protecting the privacy of young children is especially important. GearLab does not knowingly collect or solicit personal information from anyone under the age of 16 or knowingly allow such persons to register with the Service. If we become aware that we have collected personal information from a child under age 16 without verification of parental consent, we will take immediate steps to remove that information.

Links to Other Web Sites


We are not responsible for the practices employed by websites linked to or from the Service, nor the information or content contained therein. Please remember that when you use a link to go from the Service to another website, our Privacy Policy is no longer in effect. Your browsing and interaction on any other website, including those that have a link on our website, is subject to that website's own rules and policies.

Changes to Our Privacy Policy


If we change our privacy policies and procedures, we will post those changes on this page to keep you aware of what information we collect, how we use it, and under what circumstances we may disclose it. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us


If you have any questions about our practices or this privacy policy, please contact us using our feedback form or our contact page, or send mail to:

OutdoorGearLab, LLC
Attn: Privacy
P.O. Box 11790
Zephyr Cove, NV 89448