REASONS TO BUY
Great absorbency
Few leaks
Very durable
Fragrance and lotion-free
TCF
REASONS TO AVOID
Uses inks
Hello Bello Premium Review
Absorbent, durable option with good leak protection and impressive considerations for health and eco-friendliness
Hello Bello might have scored slightly lower than the top performers, but it is still an impressive diaper that is easy to find and has a reasonable price.
Credit: Abriah Wofford
RELATED: The Best Disposable Diapers
Our Verdict
Hello Bello came on the diaper scene with a flurry of supporters thanks to the company owners being famous actors in Hollywood (Kristen Bell and Dax Shepherd). This diaper doesn't rest on its famous family or laurels, as it quickly impressed testers with its ability to quickly lock away moisture and prevent leaks, giving it one of the higher scores in the group for both metrics. This diaper is also comfortable and durable and is made free of fragrances and lotion with a manufacturing process that is totally chlorine-free (TCF). With so much to love about this diaper, including its wide availability and reasonable price tag, we think there is no reason to look elsewhere if you want a good all-around option that gets the job done without breaking the bank and with consideration for health and the Earth. Get the skinny on how it stacks up against other top products in our article on the best disposable diapers.
Editor's Note: The Hello Bello review was added to our disposable diaper review on May 24, 2023. It is a recent addition to the lineup.
Compare to Similar Products
 This Product
Hello Bello Premium | |||||
|---|---|---|---|---|---|
| Awards |  Best Disposable Diaper in Stores |  Best Overall Disposable Diaper |  Best Budget-friendly Disposable Diaper | ||
| Price | $0.35 List $0.36 at Amazon | $0.27 List $0.32 at Amazon | $0.33 List $0.33 at Amazon | $0.31 List $0.25 each at Amazon | $0.24 List $0.17 each at Amazon |
Overall Score  |
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| Star Rating | |||||
| Bottom Line | With great absorption and leak protection, this durable and comfy diaper is a reasonably priced option for most families | Impressive performance and better health nods than you'd expect make this a budget-friendly diaper parents will love | Great absorption and leak protection, but few nods for baby's skin or the environment | Good absorption and few leaks with a budget price that are easy to find, but no nods for eco-health | An affordable diaper that holds up well and is comfortable to wear with better health and eco considerations than similar options |
| Rating Categories | Hello Bello Premium | Kirkland Signature | Huggies Little Snug... | Huggies Snug & Dry | Mama Bear Gentle Touch |
| Absorption (45%) | |||||
| Leakage (25%) | |||||
| Comfort (20%) | |||||
| Durability (10%) | |||||
| Specs | Hello Bello Premium | Kirkland Signature | Huggies Little Snug... | Huggies Snug & Dry | Mama Bear Gentle Touch |
| Type of Diaper Green/Traditional | Green | Traditional | Traditional | Traditional | Traditional |
| Chlorine-Free ECF/TCF | TFC | ECF | Not Listed | Not Listed | ECF |
| Fragrance-Free | Yes | Yes | Yes | No - Strong baby powder scent | Yes |
| Biodegradable | No | Not listed | Not listed | Not listed | Not listed |
| Contains SAP | Yes | Yes | Yes | Yes | Yes |
| Miscellaneous Materials Details | TCF fluff pulp from sustainably managed forests, a high-performance Super Absorbent Polymer, polypropylene/polyethylene/polyester nonwoven fibers, plant-derived PLA nonwoven fiber, spandex strands, and an elastomeric fill | Made with Plant Based Materials (At least 23%+ by weight) | Wood Pulp Sodium Polyacrylate Polypropylene Polyethylene Adhesives Polyester Polyrurethane elastics |
Wood Pulp Sodium Polyacrylate Polypropylene Polyethylene Adhesives Polyester Polyrurethane elastics |
|
| Wetness Indicator | Yes | Yes | Yes | Yes | Yes |
| Stretchable side wings | Yes | Yes | Yes | Yes | Yes |
| Stretchable Back of Diaper | Yes | Yes | Yes | Yes | Yes |
| Eco-Awards & Certifications | Good Housekeeping ~ "2022 Parenting Awards" New York Magazine ~ "Best Diaper Subscription" ptpa.com ~ "winner" |
||||
| Dye-Free | No | Not listed, does have a print | "Printing inks are used to provide a decorative design. The colorants and pigments we use are evaluated to ensure they are safe and non-sensitizing." | "Printing inks are used to provide a decorative design. The colorants and pigments we use are evaluated to ensure they are safe and non-sensitizing." | Not listed, has a very minimal print on waistband |
| Lotion-Free | Yes | Yes | Not Listed | Not Listed | Yes |
| Latex-Free | Yes | Not listed | Not listed | Not listed | Yes |
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Our Analysis and Test Results
Hello Bello is a baby brand launched by Kristen Bell and Dax Shepherd. They believe all babies deserve the best, which lead them to create affordable and premium products accessible to most families. They make efforts to create baby products with families, babies, and the environment in mind. Partnering with Walmart has allowed them to achieve many of their goals.
Performance Comparison
The Hello Bello diaper has minimal moisture transfer to the filter paper during three rounds of tests.
Credit: Abriah Wofford
Likes
Hello Bello is a good absorber with a higher score in this test than much of the competition. When comparing the filter paper moisture residue against the competition, it fares well and implies that your little one's bum will stay fairly dry.
With a dry leakage pan, the Hello Bello is tough on leaks during testing.
Credit: Genaveve Bradshaw
Hello Bello also seems to offer better-than-average leak protections. With features and functions to prohibit the release of liquids from the diaper, we found the Hello Bello did better than much of the competition, with less liquid in the runoff pan than other diapers. Since some diapers had significant “urine” in the pan, it was nice to see very little over three test periods.
Hello Bello is a comfy diaper that did not cause chaffing or rashes in our testing.
Credit: Abriah Wofford
Hello Bello is a soft and comfortable feeling diaper with high survey results in our tests for the softness of fabric, leg cuffs, tabs, and waistband stretchiness. The motion points could be more skin-friendly, but overall, it seems to be a nice diaper for sensitive baby skin.
For a traditional diaper, Hello Bello is making an effort to offer more for your baby's health than some of the popular competitors you've probably heard of. This diaper is free from Chlorine Processing, Artificial Fragrance, Phthalates, Parabens, Lotions, Latex, TBT, DBT, MBT. Like some other brands, we appreciate that there is no artificial fragrance involved, but it begs the question of what is involved in the production of the diaper, and more transparency here would be better.
For ingredients and eco-friendliness, they claim to use “Totally chlorine free (TCF) fluff pulp from sustainably managed forests, a high-performance Super Absorbent Polymer, polypropylene/polyethylene/polyester nonwoven fibers, plant-derived PLA nonwoven fiber, spandex strands, and an elastomeric film.”
Helo Bello is a top-scoring diaper in so many metrics, making it a budget-friendly diaper that also performs well.
Credit: Abriah Wofford
Durability for Triple Care is also good compared to the competition.
We didn't experience any faulty tabs or SAP leaks in our tests and only discovered a handful of complaints in our research about faulty tabs. Given that no product is free of all defects, it fared well compared to competitors.
Hello Bello uses a lot of inks in their diapers. While patterns are cute, we wish they offered more information about the ink ingredients instead of a feel-good statement of them being similar to colorants in food and contact lenses that tells us nothing.
Credit: Abriah Wofford
Dislikes
This diaper uses inks they described as: “We use inks (made without disperse dyes) that have been carefully assessed for safety and non-sensitization - similar to the inks used in things like food packaging and colored contact lenses.” This sounds pretty cool, right? It might be. The problem for us is it isn't really transparent or truthful. Telling us it is perhaps safe enough to eat or shove in our eye isn't really telling us anything. We still don't know what the makeup is or isn't, and this is a subtle (and arguably minor) form of misleading language we aren't fans of. It feels like coddling or insinuating that parents wouldn't understand or don't deserve the truth. Don't fool yourself, the company knows what the inks are made from, and if they wanted to be transparent, they would.
Should You Buy the Hello Bello?
Yes. With impressive test results for absorption and leak protection, this diaper does the job better than much of the competition. It is a reasonably priced mid-range diaper that is easy to find in stores and online. It comes in various adorable patterns and is comfy for babies and durable for parents. We love the nods to baby's health and the environment and feel like it does a nice balance of creating a thoughtful disposable green diaper with higher-than-average scores in every metric, a rare find in this category.
What Other Disposable Diaper Should You Consider?
If your budget is tight and you need something just as good or better at absorption with a smaller price tag, the Kirkland Signature is a good choice. With a high overall score and perfect absorption results, this inexpensive diaper is a true gem for families on a strict budget who don't want to sacrifice performance for a smaller price. If your goal is easily accessible and a popular brand name, then Huggies Snug & Dry can be found almost anywhere. If you want a high-performing diaper and budget is no concern, then the Parasol Clear and Dry is one to consider. This high-end diaper comes with a hefty price tag, but it offers more for baby health and eco-friendliness while still being one of the best absorbers in the group.
—
Juliet Spurrier, MD & Wendy Schmitz
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